{"id":495,"date":"2020-09-24T12:38:30","date_gmt":"2020-09-24T12:38:30","guid":{"rendered":"https:\/\/breaking-the-silence.online\/index.php\/2020\/09\/24\/495\/"},"modified":"2024-09-14T06:25:07","modified_gmt":"2024-09-14T06:25:07","slug":"today-male-make-up-is-one-of-the-biggest-beauty-trends","status":"publish","type":"post","link":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/2020\/09\/24\/today-male-make-up-is-one-of-the-biggest-beauty-trends\/","title":{"rendered":"Today, male make-up is one of the biggest beauty trends"},"content":{"rendered":"
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The 2020 spirit of beauty<\/strong> is more inclusive than ever, too; from innovations in hyper-personalised products, to the boom of products servicing subjects previously considered taboo<\/strong><\/span><\/strong>.<\/p>\n<\/div>\n

As <\/span>we all become more at ease discussing subjects previously thought of as taboo<\/strong><\/span><\/strong>, the market<\/strong> for personal care grows bigger and bigger.<\/p>\n

Recently, Marylebone\u2019s The Drug Store launched its Tackling Taboos seminar series, with the first instalment spotlighting the subject of sexual wellness.<\/p>\n

Gen-Z boys online are chipping away at the taboo<\/strong><\/span><\/strong> against men wearing makeup<\/strong> \u2013 with or without the makeup<\/strong> industry\u2019s help<\/p>\n

The online beauty<\/strong> boys community<\/strong> has chipped away at the taboo<\/strong><\/span><\/strong> against men wearing makeup<\/strong>, mostly without support or publicity from major cosmetics companies.<\/p>\n

\u00abFor men, every time<\/strong> you put makeup<\/strong> on it\u2019s a political movement, showing that it\u2019s not taboo<\/strong><\/span><\/strong>, that it\u2019s normal and shouldn\u2019t be looked at twice,\u00bb Ceretti says.<\/p>\n

While the stigma around body<\/strong> hair<\/strong> is slowly being erased, facial hair<\/strong> remains taboo<\/strong><\/span><\/strong> for cis women and even more complex to navigate if you\u2019re trans feminine<\/p><\/blockquote>\n

Tr\u00e9sor Prijs is a trans femme person who flits between presenting themselves with and without a full beard, and she feels the negative connotations of females with facial hair<\/strong> has another sinister layer of taboo<\/strong><\/span><\/strong> and prejudice when applied outside of the gender binary.<\/p>\n

Even so, the Nue Co. \u2019s Prebiotic + Probiotic and Debloat Food + Prebiotic cocktail of digestive enzymes and prebiotics was not a taboo<\/strong><\/span><\/strong> concept to consumers.
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Soap may be an easier sell for the TikTok generation than dandruff shampoo, but Kevin Spite, a brand<\/strong> consultant, believes you can create a multimillion-dollar company around a taboo<\/strong><\/span><\/strong> concept.<\/p>\n

Body hair<\/strong> was so taboo<\/strong><\/span><\/strong>, she says, that commercials didn\u2019t even acknowledge that women had hair<\/strong>.<\/p>\n

\u00abThere is nothing taboo<\/strong><\/span><\/strong> when it comes to the human body<\/strong>,\u00bb says Dr Shereene Idriss, a dermatologist in New York<\/a>.<\/p>\n

Today, male make-up is one of the biggest beauty<\/strong> trends, and thanks to the influence of social media, it is no more a taboo<\/strong><\/span><\/strong>.<\/p><\/blockquote>\n

Laura Schubert is the co-founder and CEO of Fur, a New York<\/a>-based hair<\/strong> and skincare brand<\/strong> disrupting the taboo<\/strong><\/span><\/strong> around body<\/strong> hair<\/strong>.<\/p>\n

So I\u2019ve always been interested in the taboo<\/strong><\/span><\/strong> that surrounds it and where that taboo<\/strong><\/span><\/strong> comes from, but one of the main reasons I started Fur is because I wanted to make those conversations easier to have.<\/p>\n

It only seems that way<\/strong> because taboos<\/span><\/strong> are often uncomfortable for people<\/strong> to talk about, so it\u2019s something that gets swept under the rug.<\/p>\n

Extreme forms of beauty<\/strong> are some of the most beautiful manifestations of humanity’s obsession with pain<\/strong> and pushing the limits of the human form. \u00bb Beauty is Pain is a new Dazed Beauty series by writer Lexi Manatakis that traces the history of the world<\/strong>‘s most extreme body<\/strong> modifications<\/strong> while being an overarching interrogation of the philosophy of human pain<\/strong> and its link to beauty<\/strong>. \u00bbPhysical difference frightens people<\/strong> in our culture more than anything else. \u00bb You can be aberrant as hell mentally, politically, socially, but do one little thing physically \u2013 put a bone in your nose \u2013 and boy, you’re in trouble!\u00ab For extreme body<\/strong> modification artist<\/strong> Fakir Musafar<\/a>, physical beauty<\/strong> is the ultimate form of taboo<\/strong><\/span><\/strong>. \u00bb From flesh-hook suspension, to tightlacing, extreme piercings<\/strong>, tattooing, and scarification , from the 1940s until last year, his body<\/strong> experimentations<\/strong> were artistic rebellions against a society unwilling to understand the body<\/strong> beyond its heteronormative definitions. \u00bb Dubbed the father of contemporary body<\/strong> modification, Musafar\u2019s obsession with extreme body<\/strong> experiments<\/strong> came from the pure spiritual ecstasy they gave him, describing some of his most painful experiments<\/strong> as out of body<\/strong> experiences. \u00bb \u00bbI met what I felt was God,\u00ab he once told the San Francisco<\/a> Chronicle. \u00bb Like the ultimate high, chasing this exact transcendence lead Musafar into a lifetime of body<\/strong> modifications<\/strong> from age 14. \u00bb He suspended himself from the roof by his nipples, tight laced his waist down to as tiny as 19 inches, and played a seminal role in the birth of contemporary piercing culture. \u00bb He also contributed academically to philosophical theory on \u2018body<\/strong> play\u2019 \u2013 a term he coined to describe his art, and also the title of his self-founded magazine that spotlighted experimental body<\/strong> subcultures across the globe. \u00bb In 1980, anthropologist Charles Gatewood dubbed Musafar an \u00bbastronaut of inner spaces\u00ab for the way<\/strong> in which he unflinchingly touched uncharted parts of the human psyche. \u00bb And Gatewood\u2019s framing of Musafar was right, without the artist<\/strong>\u2019s commitment to chasing the spirit through the body<\/strong>, it\u2019s impossible to say if we would understand the inextricable, poetic links between beauty<\/strong>, fetish, pain<\/strong> and the body<\/strong> as we do today<\/strong>. \u00bb Below we delve head first into exactly how Musafar revolutionised and radicalised the concept of physical beauty<\/strong>. \u00bb<\/p>\n

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HIS LIFELONG OBSESSION WITH BODY PLAY BEGAN AS A CHILD Born Roland Loomis on 10 August 1930 in South Dakota, America, Musafar\u2019s experience of transcendence started as a child. \u00bb \u00bbI remember as far back as four or five years old being a little bit different than other people<\/strong>,\u00ab he reflected in an interview with Body Modification Ezine. \u00bbI wasn’t too aware of it then, not until I got a little older and got into school. \u00bb At that stage a lot of strange phenomena occurred in my life. \u00bb I would go into trance states very easily and I learned at a very early age to just automatically go into lucid daydreams and could live a life quite separate from the one I was living in my physical body<\/strong>, and then come back and do things I got from the lucid daydreams in my body<\/strong>. \u00bb \u00ab By the time<\/strong> he reached his teens, these lucid states pushed him to experiment with his body<\/strong>, the first Musafar body<\/strong> play being a piercing. \u00bb Sheltering himself from the 1940s widely held notion that piercings<\/strong> were taboo<\/strong><\/span><\/strong>, Musafar performed his first piercing at the age of 14 in the cellar of his parent\u2019s South Dakota home and this initial piercing began a string of secret body<\/strong> modifications<\/strong> in the same basement. \u00bb \u00bbRoland was straight as an arrow, a total nerd before nerds were cool, with thick corduroy pants, suburban-style plaid cotton shirts with ink-stained pockets, and thick, bug-eyed glasses,\u00ab reflects long time<\/strong> friend and sex positivity artist<\/strong> Annie Sprinkle<\/a> in Artforum. \u00bbBut beneath his clothes lay a completely different story. \u00bb \u00ab An avid photographer at the time<\/strong>, the artist<\/strong> would tell his parents he was developing photos all the while he experimented with self-bondage, by tying himself with ropes, and sensory deprivation where he would suffocate and clench his skin with his mother\u2019s clothes pins and super tight tights. \u00bb Even from a young age, Musafar craved a transcendence only pain<\/strong> could achieve, and would eventually embark on a lifelong interrogation of pain<\/strong>. \u00bb \u00bbWhen you get up frombed and stub your toe, you didn\u2019t ask for it, you didn\u2019t expect it, and it hurts, \u00abMufasar told the Sydney<\/a> Morning Herald in 2018. \u00bbThat\u2019s pain<\/strong>. \u00bb When you push needles through your cheeks, it\u2019s an intense sensation. \u00bb<\/p>\n

\u00abAS AN ESTEEMED BUSINESS MAN, MUSAFAR BEGAN BODY PLAY IN SECRET After high-school, between the 1950s and 60s, Musafar served as a Korean Veteran after which he went on to live a fairly normcore life as a Silicon Valley advertising executive. \u00bb But little known to his exterior life, while dominating the ad world<\/strong>, Musafar also started to widen his body<\/strong> experimentations<\/strong> in secret. \u00bb Advancing from piercings<\/strong>, Musafar began to play with flesh hook suspensions, where he suspended himself with ropes hooked to his nipples, and tight lacing corsetry where he made multiple attempts at shrinking his waist to its smallest size. \u00bb Eventually, the artist<\/strong> reached a 19-inch circumference. \u00bb For years, Musafar kept his experimentations<\/strong> hidden from the world<\/strong> for fear of the way<\/strong> society would brandish him. \u00bb \u00bbIf people<\/strong> had known about my practices through my teenage years and during my 20s, they probably would’ve thrown me into a mental institution,\u00ab Musafar told the Dallas Observer. \u00bbIt wasn’t acceptable. \u00bb \u00ab Unable to express his spirituality to the wider world<\/strong>, Musafar turned to the embrace of underground queer and BDSM communities where he could share his experimentations<\/strong> with other people<\/strong> and communicate his findings. \u00bb It was within the openness of these worlds that his work slowly started to move out of secrecy, and he changed his name to Fakir Musafar<\/a>. \u00bb \u00bbWe were all excluded from regular society, so we had something in common,\u00ab the artist<\/strong> reflected in the documentary Fakir Musafar<\/a> My 60 Years of Body Play. \u00bbWe were fighting for a common goal, and that was to be let alone, to be able to do what we wanted to do, not be thrown into mental institutions, harassed, bothered by authorities. \u00bb<\/p>\n

\u00abHE WAS INTEGRAL TO THE BIRTH OF MODERN PIERCING CULTURE Although commonplace today<\/strong>, until the 1990s, piercings<\/strong> were so taboo<\/strong><\/span><\/strong> some were even illegal with authorities particularly targeting queer communities. \u00bb Seen as a physical form of rebellion against morality, according to Musafar in Body Modification Ezine, no one, apart from circus performers who pierced their tongues to wheel wagons around and make money, openly wore piercings<\/strong> until the late 1970s. \u00bb Musafar himself played a very big role in bringing piercings<\/strong> out of the dark, including hosting piercing parties when they were considered illegal, and being one of the only two people<\/strong> in the world<\/strong> who perform do genital piercings<\/strong>. \u00bb If you wanted a piercing done outside of the law, Mufasar was your man. \u00bb The artist<\/strong> credits West Hollywood in the mid 1970s as the birthplace of contemporary piercings<\/strong>, something he was there to witness and contribute to himself. \u00bb As he explains in an interview with Body Modification Ezine The first place openly doing piercings<\/strong> was a little store Musafar and his crew rented on Santa Monica Boulevard. \u00bb Musafar would fly down and pierce every weekend, where more people<\/strong> would want piercings<\/strong> than there were piercers. \u00bb According to Musafar, the most popular piercings<\/strong> were nipples and Prince Alberts From this tiny Santa Monica salon, piercings<\/strong> spread like wildfire in underground Los Angeles<\/a> communities, uniting queer, straight, and fetish communities in the name of piercings<\/strong>, pain<\/strong>, and pleasure. \u00bb The artist<\/strong> also extended his work to New York<\/a>, where he gave a lecture in 1981 and hosted \u00bbthe first ever mixed genital piercing party\u00ab in the city at the house of Annie Sprinkle<\/a>. \u00bb He continues in Body Modification Ezine that the next wave of piercings<\/strong> were 1970s punks, and that from there the art form spread to general youth culture. \u00bb<\/p>\n

HE BROUGHT BODY MODIFICATION OUT OF TABOO Alongside Musafar\u2019s extensive body<\/strong> modifications<\/strong> was an entire academic and journalistic career committed to bringing body<\/strong> play out of societal taboo<\/strong><\/span><\/strong> through teaching and writing. \u00bb He achieved this through contributing to journals, interviews, documentaries, and by launching his own magazine Body Play in 1992. \u00bb Body Play was a quarterly publication that spotlighted global body<\/strong> modification communities across suspension, extreme corsetry, piercings<\/strong>, and branding. \u00bb The magazine also thoroughly documented the history of body<\/strong> modification, paying strong homage to the ancient cultures for whom body<\/strong> modifications<\/strong> were spiritual rituals. \u00bb Sadly, due to its radical content which mainstream advertisers and distributors refused to pay for, the magazine failed to secure enough funding to last beyond 1999. \u00bb In 1991, Musafar launched his very own piercing school in San Francisco<\/a>. \u00bb Fakir Intensives taught his practises and findings to over 1,400 people<\/strong> around the world<\/strong> in the art of piercing and branding, and it still runs today<\/strong> even without Musafar. \u00bb With his teachings and writings, he hoped that extreme body<\/strong> modifications<\/strong> would attain their spiritual status, despite the ways in which he saw and discredited how such ritualis like piercings<\/strong> and tattoos have been commercialised through reality TV and the internet. \u00bb \u00bbThe current \u2018Body Modification Movement\u2019 very often obscures the deeper values and self understanding behind the literal acts,\u00ab Musafar once explained to writer Paula Marie. \u00bbAs long as the deeper meaning of the mods are suppressed in the body<\/strong> mod community<\/strong>, such mods will always be seen as fringe. \u00bb \u00abAustralia<\/a>\u2019s largest beauty<\/strong> festival, MECCALAND, is launching today<\/strong> in Sydney<\/a>. \u00bb<\/p>\n

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From haircare products formulated for specific textures to complex multi-step skin care regimes, the market<\/strong> for beauty<\/strong> items continues to grow to accommodate consumers\u2019 diverse needs. \u00bb But for a long time<\/strong>, there was a corner of the market<\/strong> that no one was targeting\u2014pubic care products. \u00bb It\u2019s not surprising in light of the taboo<\/strong><\/span><\/strong> and stigma that surrounds body<\/strong> hair<\/strong>, even with the rise of the body<\/strong> positivity movement. \u00bb<\/p>\n

Though Fur has grown exponentially since then as the first brand<\/strong> of its kind, Tung and Schubert have met their fair share of challenges along the way<\/strong>. \u00bb The business-savvy and resilient pair shared some of the experiences and advice that helped them master an untapped, taboo<\/strong><\/span><\/strong> market<\/strong>. \u00bb<\/p>\n

Euromonitor focused on three of the main trends driving today<\/strong>\u2019s beauty<\/strong> business: anti-taboo<\/strong><\/span><\/strong> health and beauty<\/strong>, a new era of male beauty<\/strong> and disruptive innovation. \u00bb<\/p><\/blockquote>\n

\u00abAnti-taboo<\/strong><\/span><\/strong> health\u00bb \u2014 such as sexual wellness; skin conditions, like acne or related to chronic diseases; hygiene; hair<\/strong> loss; women\u2019s health, and cannabis \u2014 is a noted avenue for growth, according to Symons. \u00bb<\/p>\n

Anti-taboo<\/strong><\/span><\/strong> health comprises, as well, hygiene related to teens. \u00bb For the 15- to 19-year-old set, hygiene and cleanliness are of upmost importance. \u00bb \u00abThere are very few brands that are actually targeting the teen market<\/strong> in a non-gendered\u2026way<\/strong> \u2014 just simple products that work,\u00bb Symons said. \u00bb<\/p>\n

The text of this article was generated by the Breaking The Silence<\/a> system that collected 11<\/strong> news articles posted on the web from January 2019 to September 2020 and clustered for the taboo subjects related to beauty<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

The 2020 spirit of beauty is more inclusive than ever, too; from innovations in hyper-personalised products, to the boom of products servicing subjects previously considered taboo. As we all become more at ease discussing subjects previously thought of as taboo, the market for personal care grows bigger and bigger. Recently, Marylebone\u2019s The Drug Store launched its […]<\/p>\n","protected":false},"author":2,"featured_media":215,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[123,97,124,125,397,98],"tags":[913,329,915,404,795,377,330,331,1007,1004,1006,398,399,400,583,1005,763,1003,403,243,911,102,405,401,402,59,461,840,667,598],"_links":{"self":[{"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/posts\/495"}],"collection":[{"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/comments?post=495"}],"version-history":[{"count":10,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/posts\/495\/revisions"}],"predecessor-version":[{"id":1346,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/posts\/495\/revisions\/1346"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/media\/215"}],"wp:attachment":[{"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/media?parent=495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/categories?post=495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amaliafoka.com\/breaking-the-silence\/index.php\/wp-json\/wp\/v2\/tags?post=495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}